Kard
Brand refresh
Collateral
Marketing materials
Brief
Kard had cracked the fintech code—their rewards-as-a-service platform was already turning everyday purchases into engagement gold for brands everywhere. But their visual identity was still wearing yesterday's clothes, and in a space where first impressions happen at the speed of a swipe, that's a problem worth solving.
Solution
We built Kard a brand system that finally matched their technical sophistication. Clean, confident, and quietly authoritative—the kind of identity that signals "we know what we're doing" without having to announce it. The refined presence cuts through fintech noise and grows seamlessly with their expanding partnerships.
Kard
Brand refresh
Collateral
Marketing materials
Brief
Kard had cracked the fintech code—their rewards-as-a-service platform was already turning everyday purchases into engagement gold for brands everywhere. But their visual identity was still wearing yesterday's clothes, and in a space where first impressions happen at the speed of a swipe, that's a problem worth solving.
Solution
We built Kard a brand system that finally matched their technical sophistication. Clean, confident, and quietly authoritative—the kind of identity that signals "we know what we're doing" without having to announce it. The refined presence cuts through fintech noise and grows seamlessly with their expanding partnerships.
Kard
Brand refresh
Collateral
Marketing materials
Brief
Kard had cracked the fintech code—their rewards-as-a-service platform was already turning everyday purchases into engagement gold for brands everywhere. But their visual identity was still wearing yesterday's clothes, and in a space where first impressions happen at the speed of a swipe, that's a problem worth solving.
Solution
We built Kard a brand system that finally matched their technical sophistication. Clean, confident, and quietly authoritative—the kind of identity that signals "we know what we're doing" without having to announce it. The refined presence cuts through fintech noise and grows seamlessly with their expanding partnerships.
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