September Collective

Brand identity

Brief

September Collective was launching with a mission: to bring authentic African art and craftsmanship into homes where design matters. But starting from scratch in a crowded market meant they needed more than beautiful products—they needed a brand that could instantly communicate why their story was worth paying attention to.

Solution

We gave September Collective a visual language rooted in tradition but designed for today. The logo mark draws from patterns found on traditional mud cloth, creating an immediate connection to the heritage behind every piece they curate. The brand system honors the cultural weight of the work while speaking to collectors who value both authenticity and aesthetic sophistication—a presence that says this isn't just décor, it's art with ancestry.

September Collective

Brand identity

Brief

September Collective was launching with a mission: to bring authentic African art and craftsmanship into homes where design matters. But starting from scratch in a crowded market meant they needed more than beautiful products—they needed a brand that could instantly communicate why their story was worth paying attention to.

Solution

We gave September Collective a visual language rooted in tradition but designed for today. The logo mark draws from patterns found on traditional mud cloth, creating an immediate connection to the heritage behind every piece they curate. The brand system honors the cultural weight of the work while speaking to collectors who value both authenticity and aesthetic sophistication—a presence that says this isn't just décor, it's art with ancestry.

September Collective

Brand identity

Brief

September Collective was launching with a mission: to bring authentic African art and craftsmanship into homes where design matters. But starting from scratch in a crowded market meant they needed more than beautiful products—they needed a brand that could instantly communicate why their story was worth paying attention to.

Solution

We gave September Collective a visual language rooted in tradition but designed for today. The logo mark draws from patterns found on traditional mud cloth, creating an immediate connection to the heritage behind every piece they curate. The brand system honors the cultural weight of the work while speaking to collectors who value both authenticity and aesthetic sophistication—a presence that says this isn't just décor, it's art with ancestry.

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